Kiss frontman Gene Simmons is charging $12K to be his ‘personal assistant’ for one day
You can “Rock and Roll All Nite” with Gene Simmons — but it’ll cost you.
The Kiss frontman, 75, is giving fans the opportunity to be his personal assistant and band roadie for over $12K.
Hawking the job as “the ultimate Gene Simmons experience” on his website, the rocker promises you’ll “be on the GS Band Team Crew for the entire day” and be on the inside of his daily schedule while he’s out on the road for his solo tour with his Gene Simmons Band this spring.
Gene Simmons of Kiss. AFP/Getty Images
Not only will the lucky fan do manual labor — like helping set up for the band’s show — but they will sit in on sound check, arrive at the venue with the band, and hang out backstage.
Simmons also promises that the hefty price of $12,495 will be enough for the big spender to have a meal with the rocker either at the hotel or backstage at the show, be brought up on the stage during the concert, and be introduced to the crowd.
The “I Was Made for Lovin’ You” musician won’t let you leave the venue empty-handed, either.
According to the listing, the high roller will go home with a set list signed by Simmons and a signed rehearsal-used bass.
He also claims that the lucky assistant can take photos during the day of their “entire experience.” When it comes to outside items, Simmons will only allow them to bring an additional four things for him to sign — and it can’t be any instruments or parts.
Simmons performs at Donnington Park in 2015. Redferns via Getty Images
Simmons’ personal assistant listing. Gene Simmons
Simmons at the 76th Cannes film festival. GC Images
However, the ultimate fan will be allowed to bring another person as their plus one for the day.
This isn’t a one-time offer, though.
Simmons will allow one assistant experience per venue when his band heads on tour from April 3 to Aug. 3 — and with over 20 shows, that’s a whole lot of dough.
The assistant job isn’t the only interesting experience available.
Simmons backstage in 1977. Getty Images
Simmons, Eric Singer, Paul Stanley and Tommy Thayer of Kiss. Getty Images for SiriusXM
For $6,500, fans can get a signed bass (while supplies last) and meet Simmons backstage at one of his shows.
This is the latest gimmick for the rocker, whose Kiss band has been slammed for its somewhat crass marketing tactics over the years.
In 2001, Simmons and bandmates Paul Stanley, Ace Frehley and Peter Criss offered Kiss-themed caskets for $3,900, which featured their faces on them.The rockers also gave their stamp of approval on Kiss Kondoms, inflatable tongues and Kiss toilet paper.
The band finished the “End of the Road’ world tour at Madison Square Garden in December 2023, with Simmons making it clear it was “the end of the road for the band, not the brand.”
“Kiss is a universe of its own – movies, merchandise, maybe even Broadway. The band will end, but the Kiss experience … it’s immortal,” he told 519 Magazine at the time. “It’s the end of touring … We are the hardest-working band on-stage. I’ve got 40 pounds of armor and all the rest of it and 7-inch platform heels. Each of the dragon boots weighs as much as a bowling ball. Physically, it’s tough to do that.”
